Douyin is a very popular short video platform with a huge user base. For e-commerce entrepreneurs, opening a Douyin store is a very good choice. Here are some specific steps on how to open a store on TikTok.
1. Register a Douyin accountBefore opening a Douyin store, you need to register a Douyin account first. You can use your mobile phone number or third-party platform account. After registration is completed, complete your personal information.
2. Obtain permission to open a storeIn your Douyin account, click the 'I' icon in the lower right corner to enter your personal homepage, then click the settings button in the upper right corner, select the 'Create' option, and then click 'I want to open a store'. Enter the 'Authentication' page, fill in the relevant information about the store, upload the relevant certificates, and wait for Douyin's official review. After the review is successful, you will get the permission to open a store.
3. Determine the product categoryChoose the appropriate product category based on your business positioning. It can be clothing, beauty, food, home furnishing, etc. Choose based on your own interests and experience to ensure that you can provide consumers with valuable products.
4. Find suppliersContact brand owners, OEMs or wholesale markets to find suitable suppliers to ensure that you can obtain genuine supplies. At the same time, pay attention to the quality and price of the products.
5. Shoot videosDouyin is a platform that mainly focuses on short videos. Good videos can attract users’ attention. You can use your mobile phone or professional camera equipment to shoot product display videos to present the features and advantages of the product.
6. Edit and publish videosUse Douyin's editing tools to edit and dub the captured videos, and add your own store logo and slogans to increase brand exposure and promotion effects. When posting videos, it’s best to post them during peak periods to get more exposure.
7. Join Douyin communitiesJoin some Douyin communities related to your business category, communicate and cooperate with other Douyin creators, and improve your influence and social relationships.
8. Increase the number of fansPublish interesting and valuable short videos to increase the number of users' attention and likes. At the same time, you should also respond to users' messages and comments in a timely manner to maintain good interaction.
9. Build an e-commerce platformYou can open an e-commerce store on other e-commerce platforms, and then guide users to purchase on Douyin, or you can sell products in the Douyin live broadcast room to facilitate users to purchase directly.
10. Update content regularlyKeep store content updated and optimized, introduce new products or hold promotional activities to attract users' attention and purchases.
The above are some basic steps for setting up a store on Douyin.希望对您有所帮助。 At the same time, please note that after opening a store, you must operate it legally, comply with relevant laws and regulations, provide after-sales service, and ensure the quality and authenticity of the products. I wish you success in opening a store on Douyin!